What is Salesforce Einstein and How Can it Improve Your Business?
Not to be confused with a certain famous theoretical physicist, Einstein is also the name given to Salesforce’s artificial intelligence…
Overcoming Customer Data Fragmentation
A successful digital transformation strategy relies on good data. So, what is ‘good’ data? It is: timely contextual unified If…
Top 5 Tips for a Highly Successful Salesforce Implementation Plan
For any profit-oriented organisation, implementing a customer relationship management (CRM) system like Salesforce can be challenging. This is simply because…
Discover Financial Services Cloud
Salesforce introduced Financial Services Cloud back in 2016 for the Wealth Management, Banking and Insurance industries. Financial Services Cloud provides additional functionality (through both extra features and a financial-services-specific data…
Habits of Highly Effective People
It’s tempting to look at highly productive people as machines (or wizards). But by studying how they work efficiently and…
What is Customer Experience (CX) All About?
Customer experience has become absolutely crucial. According to PwC, 32% of customers will leave a company if they have a…
Salesforce Health Cloud and EHR Systems
“Customer experience has become the defining line between companies that grow and companies that fall behind.” Adam Blitzer, EVP and GM of…
Salesforce Strategic Consulting Partner or Implementation Partner?
What’s the Difference Between a Salesforce Consulting Partner and an Implementation Partner? The world of Salesforce Partners can be complex….
