5 Reasons to Make Your Salesforce CRM Sustainable

We don’t often put sustainability and software in the same sentence. But the worsening climate crisis means that every step towards reducing pollution and cleaning up the atmosphere counts. 

Salesforce’s answer to slimming down your enterprise’s carbon footprint is the Net Zero Cloud (previously known as Sustainability Cloud); a system dreamt up by Shengyuan Su, Salesforce’s Sustainability Program Manager. The Cloud provides willing businesses with the tools they need to make some all-important changes and, with big changes made that much easier, it has the potential to drive effective climate change initiatives across the globe.

If you still need persuading that Salesforce Net Zero Cloud is worth checking out, here are five reasons to go green:

1. Net Zero Cloud lets you track your emissions

Salesforce Net Zero Cloud provides enterprises with a revolutionary means of tracking their carbon emissions, analysing the data, and pinpointing where they can make improvements. The Cloud uses Salesforce’s well-established Einstein Analytics to draw accurate reports and make predictions for the future, so you can plan ahead and see how small changes can make a big difference.

2. Salesforce has committed to operating on 100% renewable energy by 2022

Renewable energy is one of the key factors in global climate change efforts. While making the switch may be difficult for many homes and offices, Salesforce users can rest assured that their business CRM is powered by green energy.

3. New updates are constantly rolling out

Released in 2021, the Scope 3 Emissions Dashboard is an example of how Net Zero Cloud is becoming easier and easier to use. Companies of any size can track supply chain emissions here, while the streamlined system also reduces admin costs. 

4. Salesforce will protect and grow 100 million trees by 2030

Offsetting carbon emissions may seem redundant for a company that operates on renewable energy, but Salesforce is not just committed to stopping things from getting worse, it’s committed to making things better. Planting and conserving so many trees in the next decade will be a huge contribution to the climate cause. 

5. Run your business with a clear conscience

The greatest motivator for taking action against climate change is typically a clear conscience. Net Zero Cloud goes one step further. With the pledges made by Salesforce, you know that by using their products you’re not just reducing your emissions but you’re offsetting the emissions of others too. 

If you would like to discuss the benefits of Net Zero Cloud, schedule a call with a Consleague solution expert today. Or, take a look at how our Discovery Mapping Programme can improve your business processes. Book a no-obligation 30-minute consultation with us to discuss the possibilities.